Well-designed websites allow entrepreneurs to connect and engage with prospective customers, while serving as brilliant marketing platforms. How can we use this great marketing platform for promoting our brands along with driving our company growth? Listed below are 10 vital elements which every website should have:
1. User-Friendly Website Navigation
The most important element for a good website is having a user-friendly navigation. You maybe offering the best products or services in the market, nevertheless, they would be of no use, if visitors or potential customers cannot locate them. So how do you ensure the customers have an easy and smooth website navigation? Your website layout needs to be simple and reasonably organized. Additionally, a prominent search and navigation tabs should be placed on top of each and every web page. Links to all the main pages of your website should be present on the navigation tabs.
2. Web Design and Layout
Eye-catching web design and layout is very important for websites, similar to how attractive merchandising is important for retail outlets. Once a potential customer lands on your page, they take only 50 milliseconds to decide whether they want to continue browsing or stay on your website. The web design should be in line with your branding strategy so that the moment a visitor visits your website; they should be able to understand your company and its values immediately.
Another important point which needs to be considered with respect to design is the usability of the website. Make sure that the website is user-friendly and it provides a great user-experience to the browsers. The best thing about web designing is that there are no restrictions and you can experiment and innovate as you like. After researching your customers’ likes and dislikes you can use innovative techniques like rich animations, humorous micro interactions, hidden menus, typography, etc. to create the perfect user experience.
3. Responsive Design
Over the years, the increase in the number of mobile phone users has surpassed the ones using computer users. With the growing smart technology, internet will now be more accessible on larger devices like TVs. To capitalize on these booming market segments, it is crucial that websites design are responsive towards all types of devices and screen space.
4. Content Writing
The content on the website provides important details regarding your company and its services. To develop an impactful website; you should ensure that the web content is in line with your company’s branding strategy. Conduct rigorous market research to identify and find terminologies or words, which are used by the target audience to search for specific services or products. Good quality content will make it easier for users to understand and relate with your website.
Passion leads to success
I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now.
Even the all-powerful Pointing has no control about the blind texts it is an almost unorthographic life One day however a small line of blind text by the name of Lorem Ipsum decided to leave for the far World of Grammar.
The Big Oxmox advised her not to do so, because there were thousands of bad Commas, wild Question Marks and devious Semikoli, but the Little Blind Text didn’t listen. She packed her seven versalia, put her initial into the belt and made herself on the way.
When she reached the first hills of the Italic Mountains, she had a last view back on the skyline of her hometown Bookmarksgrove, the headline of Alphabet Village and the subline of her own road, the Line Lane. Pityful a rethoric question ran over her cheek, then.
It is a paradisematic country, in which roasted parts of sentences fly into your mouth. Even the all-powerful Pointing has no control about the blind texts it is an almost unorthographic life One day however a small line of blind text by the name of Lorem Ipsum decided to leave for the far World of Grammar.The Big Oxmox advised her not to do so, because there were thousands of bad Commas, wild Question Marks and devious Semikoli, but the Little Blind Text didn’t listen. She packed her seven versalia, put her initial into the belt and made herself on the way. When she reached the first hills of the Italic Mountains, she had a last view back on the skyline of her hometown Bookmarksgrove, the headline of Alphabet Village and the subline of her own road, the Line Lane. Pityful a rethoric question ran over her cheek, then.
Source: velocityconsultancy.com